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2395 York Road #15, Suite 200
Jamison, PA 18929
USA

215.516.9612

GastroMIND is a comprehensive network of gastroenterology experts and trusted business partners. We are organized with the purpose of consolidating the strategic thinking, analytical rigor and creativity of the pharmaceutical industry’s most gastro-centric professionals. Our primary goal is to help our clients add value to their assets. We enable better business decisions.

Overview

Key Message Development—Create the Image

Development of both a target product profile (TPP) and an aspirational label incorporates the desires of the marketplace, unmet needs analysis and both current and future competitive environments to guide key message development. Key messages drive clinical development plans to maximize the value of your assets.

Asset Valuation

Asset valuation provides an understanding of a product's full commercial potential. What is your asset worth? How can it create value? What factors/actions will most influence the value of your asset? What are your strengths, weakness, opportunities and threats? Information from both qualitative and quantitative analysis can help you determine the unmet needs for your product in the market place.

Our interactive forecast models allow you to then test the impact of alternative scenarios.

Competitive Intelligence Monitoring

Utilizing clinical investigator and key opinion leader input, industry information databases and congress monitroing(Congress Audit.), GastroMIND provides direction for your strategic planning efforts. We access a number of proprietary global databases that will keep you abreast of your current  competition activities and potential competition in development.

External Communications

It is important to align your external image through both scientific and corporate communications. GastroMIND can assist you in key message development and spokesperson training. We will help you sustain meaningful relationships with your stakeholders via traditional and digital media.

Key Message Development

Are you consistent with the messages you want to communicate about your assets to all stakeholders?

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