Key Message Development
Development of both a target product profile (TPP) and an aspirational label incorporates the desires of the marketplace, unmet needs analysis and both current and future competitive environments to guide key message development. Key messages drive clinical development plans to maximize the value of your assets.
Asset valuation provides an understanding of a product's full commercial potential.
Our interactive forecast models allow you to then test the impact of alternative scenarios.
It is important to align your external image through both scientific and corporate communications. GastroMIND can assist you in communicating the key messages and in training the spokespersons for your company. We will help you create and sustain meaningful relationships with your stakeholders via traditional publications and digital media.
Key Opinion Leader Development
Relationships with Key Opinion Leaders can increase the value of your asset by making your company and products more visible to industry stakeholders